Ag Equipment Manufacturers: Falling Behind Electric Car Trends

Ag Equipment Manufacturers: Falling Behind Electric Car Trends

The automotive industry is undergoing a dramatic transformation, investing billions in all-electric vehicle technology. Why isn’t the ag industry keeping up?

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All Electric Excavator is a Sign of Farm Equipment to Come

All Electric Excavator is a Sign of Farm Equipment to Come

Nearly every automotive manufacturer will have an electric vehicle for sale in 2019. Will we see this same trend in farm equipment?

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High-Speed Planter Wars

High-Speed Planter Wars

John Deere recently filed suits against AGCO and Precision Planting claiming that their high-speed planting technologies infringe on Deere's ExactEmerge patents. What are Deere's claims against Precision Planting and AGCO?  What are the possible outcomes?  

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Reflections on Ag Tech from Commodity Classic '18

Reflections on Ag Tech from Commodity Classic '18

Here are my observations on the latest ag tech from Commodity Classic 2018.

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What is Ag Data Transparent?

What is Ag Data Transparent?

John Deere's announcement that it had certified the John Deere Operations Center as "Ag Data Transparent" this week might have you wondering, what exactly does that mean?  This post answers that question. But first, a quick history lesson about how we got here.

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What's Old is New Again: What New Holland's Methane Tractor Means for Ag

What's Old is New Again: What New Holland's Methane Tractor Means for Ag

At the Farm Progess Show this summer, New Holland rolled out a new concept tractor that appeared mostly conventional but had one stand out feature--it runs on methane rather than diesel.  My first impression when seeing this was--didn't we have this same concept 50 years ago?

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John Deere and Precision Planting Merger Ends Before It Begins

John Deere and Precision Planting Merger Ends Before It Begins

If you haven't heard from now, Monsanto has terminated its agreement to sell its Precision Planting division to John Deere.  Only those inside these companies really know what led to the end of this agreement, but the press releases help us piece together what happened.

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Sorry, Right to Repair Advocates: You may be right, but John Deere is on the Winning Side of History

Sorry, Right to Repair Advocates: You may be right, but John Deere is on the Winning Side of History

My response to the Motherboard Right to Repair article: Why American Farmers are Hacking Their Tractors with Ukrainian Firmware. 

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John Deere's Electric Tractor Concept: A Bigger Idea than Just Another Tractor

John Deere's Electric Tractor Concept: A Bigger Idea than Just Another Tractor

Earlier this year, I asked when is Tesla’s electricity going to come to farm?  This week John Deere caught my attention this week when it announced an all-electric tractor concept in France. This post takes a closer look. 

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Speed Kings: DOJ Suit Puts the Brakes on High Speed Planting Merger

Speed Kings: DOJ Suit Puts the Brakes on High Speed Planting Merger

The Department of Justice recently filed suit to prohibit John Deere's acquisition of high speed planting technology from Precision Planting.  This article takes a closer look at the suit.

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